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Data Thistle

Data Thistle is the UK’s leading source of live event data, tracking over half a million future performances nationwide – from arena shows to village fairs. Our data powers insight, forecasting, and data-driven decisions across sectors. We help organisations understand and respond to the impact of live events on their services and communities, while powering the UK’s top destination websites and publishers with inspirational content.

Live events data is being used for

What will you use it for?

NewcastleGateshead Initiative

“Working with Data Thistle has enabled us to strengthen our events offering online, providing a richer and more comprehensive experience for website visitors wishing to explore our unmissable events calendar”

Lisa Kelly, Digital Marketing Manager
NewcastleGateshead Initiative
Find out more…

Smart data products

Available in a variety of formats (JSON, XML, CSV, etc.) to best suit your needs.

How events data is being used

Transport: We help transport operators forecast demand, plan services, and reduce disruption by identifying busy periods and potential clashes whilst driving additional leisure travel through inspirational content.

Travel: We help Destination Marketing Organisations attract tourists by showcasing everything happening locally. From major festivals to hidden gems, we give people compelling reasons to visit towns and cities across the UK.

Smart Cities: We help city planners predict the real-world impact of events, helping them manage congestion, public services, and resource allocation with greater accuracy.

Accommodation: Hotels and accommodation providers use our data to anticipate spikes in demand, plan more effectively, and drive guest bookings around key events.

Research: We collaborate with universities and cultural bodies to uncover the wider social and economic impact of live events. We provide evidence to help support policy decisions around funding, and long-term cultural strategy.

Media: Leading media brands use our data to power 'What’s On' guides across print and digital, driving engagement, increasing audiences, and earning affiliate ticketing revenues.

Seamless integration

Our intelligent systems work hand-in-hand with many major platforms.

We already work with

Time to add your organisation to the ever-growing list of success stories?

Share your events

If you run a venue, ticketing company, or are a promoter, Data Thistle can help you publicise your event for free and reach the audiences that really matter to your business.

We distribute event information across a huge range of platforms including media organisations, transport companies, destination marketing organisations, and much more, reaching an audience of over 7 million people every month.

Read more about what we do for event promoters.

Get in touch to discuss what we can do for your organisation.